When it comes to digital marketing and getting the most out of your website, there’s one metric that matters more than any other: conversion rate. A high conversion rate means more people…
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What is Google CTR (click-through-rate)?
When it comes to digital marketing, one of the most important metrics to track is your click-through rate (CTR). This is a measure of how often people actually click on an ad…
What is Google bounce rate?
Have you ever noticed that some websites rank higher in the search engine results pages (SERPs) than others? It’s not just luck. Many of the factors that contribute to a website’s ranking…
What is Google PPC (pay-per-click)?
Google Pay-per-click (PPC) is an increasingly popular way for businesses to get their message out and drive targeted traffic to their website. It’s a great way to reach potential customers, but it…
What are the Google campaign types?
Google Ads campaigns come in many different shapes and sizes, making it difficult to know which ones are best for your business. From Search to Display and Shopping campaigns, each type has…
Best reasons to use Copymatic as your main AI tool
Artificial Intelligence (AI) is revolutionizing the way we live and work. From healthcare to manufacturing to retail, AI is increasingly finding its way into all aspects of life. And when it comes…