Introduction Automation is a big word in the marketing world today, and it’s becoming increasingly important as marketers try to stay ahead of the competition. But what exactly is automation and how…
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What are the pros and cons of A/B testing?
A/B testing is a great way to compare different versions of a website or app and figure out which one works best for your users. The process of A/B testing involves running…
TOP 7 key performance indicators
Introduction Every business needs to measure success, otherwise how do you know what’s working and what isn’t? This is where Key Performance Indicators (KPIs) come in. KPIs are the quantifiable metrics used…
TOP 8 tips how you can provide customer a life time value
Introduction Creating a lifetime value for your customers is one of the most important aspects of running a successful business. It’s about creating relationships that stand the test of time and bring…
TOP 10 reasons why you need to have branded content
Content marketing is a major part of any successful business, and having branded content is key to standing out from the competition. Branded content helps customers recognize your brand, remember it, and…
TOP 5 tips how to create great conversion funnel
If you want to succeed in digital marketing, you need to understand the importance of having an effective conversion funnel. Your conversion funnel is the path through which users move from being…
